"top of mind awareness" meaning in English

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  "lang_code": "en",
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          "name": "Advertising",
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      "examples": [
        {
          "text": "Companies that are well known advertise heavily and have attention-getting ads that tend to receive the highest top of mind awareness scores in ad tracking studies.",
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        "The awareness of a brand in a consumer who, without prompting, names that brand first when asked to list all the advertisements they recall seeing in a general product category over the past 30 days."
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        "(advertising) The awareness of a brand in a consumer who, without prompting, names that brand first when asked to list all the advertisements they recall seeing in a general product category over the past 30 days."
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          "word": "aided awareness"
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      "topics": [
        "advertising",
        "business",
        "marketing"
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  "word": "top of mind awareness"
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  "lang_code": "en",
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      "word": "aided awareness"
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          "text": "Companies that are well known advertise heavily and have attention-getting ads that tend to receive the highest top of mind awareness scores in ad tracking studies.",
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        "The awareness of a brand in a consumer who, without prompting, names that brand first when asked to list all the advertisements they recall seeing in a general product category over the past 30 days."
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        "(advertising) The awareness of a brand in a consumer who, without prompting, names that brand first when asked to list all the advertisements they recall seeing in a general product category over the past 30 days."
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